Sponsorships for Suomy have always been the way to develop the products.
A direct contact between the company and sportsmen, the improvement of the product following the suggestions of the athletes and suggestions must be a lot, in order to mix the different needs and make the product as much universal as possible.
Given the winning DNA of Suomy, the choice of the athletes is definitely the one that provides and keep on providing the best visibility to the brand with the red fluo “dot '' always on the podium.
In cycling, big entry with the Lampre-Merida Team.
